While the Internet has connected the world like never before, it has also led people to believe that everything online should be free. This causes problems for the publishing industry, known for not being a particularly high-margin business.
In this blog, we’ll discuss:
Thanks to the digital transformation of the publishing industry, publishers have access to a multitude of data from a variety of sources. When this data is processed and analysed, publishers can gain a better understanding of their readers’ habits, tastes, and preferences, and gain visibility over broader trends that could inform how their books are marketed.
Publishing production processes have undergone a revolution in the Digital Age - but the question of profitability has never been satisfactorily answered.
In this blog, we’ll discuss:
Publishing outsourcing has grown from humble beginnings in the 1970s to a multi-billion-dollar industry today. Onshore outsourcing in publishing makes sense, especially for publishers of scholarly, scientific, technological, and medical titles. Getting a US doctor to proofread a medical title can be immensely costly, as doctors in the US earn substantial salaries in dollar terms. Getting a doctor in India to proofread the same title can be much more affordable, as that country’s lower income levels and favourable exchange rate drive down the price of such services.
At Deanta, we are always looking to improve our services and go deeper into the solutions we offer. With this in mind, we have launched Deanta Creative.
